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Insights for founders and operators.

Practical writing on conversion, web design, ecommerce, and automation. No fluff, no listicles for the algorithm.

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Conversion3 August 2026

Why your website isn't converting (and how to fix it)

The seven most common conversion killers, and exactly how to fix them.

ZevGeeks

ZevGeeks

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Automation21 July 2026

We added an AI assistant to our site in a day. Here's the whole build.

The architecture, the costs, the anti-abuse layer, and the three things we got wrong. A build log from our own website, written from the actual commits.

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